Communications specialist Job at Stevens Point Area Public School District, Stevens Point, WI

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  • Stevens Point Area Public School District
  • Stevens Point, WI

Job Description

Communications Specialist - Vacancy ID: 221712



Vacancy Details

Title

Communications Specialist

School/Building

District Wide

Number of Openings

1

URL

N/A

Close Date (11:59 p.m. Central)

Open until filled

Contact

Name

Jim Schmitt

Title

District Administrator

Email

schmittj@belleville.k12.wi.us

Phone

608-835-6120 x 3440

Website

Position Details

Position Start Date

As soon as possible

Salary/Wage

$25 per hour

Terms/Schedule

20 hours weekly

Appointment Type

Temporary

Description

This is a temporary position at the District level. The position will run through June 30, 2025. Tentatively, the position will be renewed for the 2025-26 school year.


The Communications Specialist works in collaboration with the Board of Education, District Administrator, Directors, Building Principals, the District’s Athletics Social Media staff member, and Teachers. This position develops, communicates, and implements an annual, comprehensive district communication plan. The Communications Specialist actively seeks and applies ways to promote the district’s mission, vision, and goals. This position acts as a liaison between the District and students, parents, and community.


Essential Functions:



  • Schedules and implements communication products in the District’s Communications Scheduler in partnership with the District’s Athletics Social Media staff member.


  • Develops an overall district communication plan in collaboration with the Communications Committee to reach all stakeholders.


  • Implements and evaluates the effectiveness of various communication tactics.


  • Anticipates communication issues and is proactive in effectively addressing these issues.


  • Provides a report to the school board with a "Communication Update" as scheduled on the Board Business Calendar.


  • Works with the staff and the administrative team to identify and recommend plans for special communications as necessary.


  • Is responsible for the roll out and monitors the use of the District’s logos and mascot.


  • Develops a consistent and positive school district presence in the community.


  • Writes articles and press releases for newspapers/TV/radio.


  • Uses a multi-media approach to disseminating information.


  • Monitors news media and creates relationships with reporters and other media representatives.


  • Maintains and oversees news and special announcements on the District website.


  • Maintains and oversees the District’s social media presence, including but not limited to Facebook, Instagram, YouTube, and blogs.


  • Keeps skills updated through professional development.

Other Duties and Responsibilities:



  • Projects a positive and courteous attitude and image to staff, students, parents, and the community.


  • Possesses and demonstrates excellent interpersonal skills.


  • Actively participates on district committees when appropriate.


  • Assists with the preparation and presentation of district and/or School Board meetings and reports.


  • Possesses excellent writing skills and can adapt to write for a variety of media sources, including print, electronic, and social media.


  • Has the ability to take complex information and translate it into language that is more easily understood by intended audiences.


  • Understands surveys, can collect data, and use the information gathered to positively impact the communication services delivered to the school district.



Qualifications

Qualification Requirements

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


  • Experience in public relations, communications, marketing, or another related field


  • Related experiences may include special event planning or project management


  • Excellent oral and written communication skills


  • Ability to demonstrate effective interpersonal relationships with students, staff, and parents


  • Ability to select and provide access to a wide variety of materials that meet the learning needs of students and staff


  • Knowledge of civil rights relating to free access to materials and copyright laws


  • Knowledge of communication planning and implementation


  • Knowledge of public relations in an educational setting


  • Knowledge of district technology policies in relation to all media relations including social media


  • Knowledge of special events planning and promotion


  • Knowledge of basic marketing principles that can be used to promote the district


Mental Abilities

Requires the ability to read and interpret a variety of documents as well as a variety of instructions furnished in written, oral, or graphic form. Ability to solve a variety of practical problems with multiple variables where only limited standardization exists. Ability to write routine reports and correspondence and communicate effectively both orally and in writing. Requires excellent organizational skills and the ability to prioritize. Requires numerical aptitude with the ability to determine calculations for spreadsheets; compute rate, ratio, proportions and percent; to draw conclusions; to interpret graphs.


Work Environment

Work is performed in a school environment. This position requires some unscheduled evening work to complete assigned duties, such as photos at district events. While performing the duties of this job, the employee is regularly required to sit for prolonged periods and talk or hear. The position requires frequent standing and walking; occasional balancing, stopping, kneeling, and light lifting of department materials and equipment; bending and reaching with hands and arms to operate a computer/printer and other office equipment. Specific vision abilities required by this job include close vision and depth perception.


This description does not state or imply that these are the only duties and responsibilities assigned to the job. Employees may be required to perform other job-related duties as requested by the District Administrator. All requirements are subject to change over time and to possible modification to reasonably accommodate individuals with disability.


Candidate Requirements

Additional Requirements

  • Cover Letter
  • Resume
  • Letters of Recommendation

Job Tags

Hourly pay, Temporary work, Afternoon shift,

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